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  • Writer's picturePaula Pace

The misuse of Filtering Photographs and skin retouching Apps

Updated: Mar 31

In this blog, I focus on the effect of filtering photographs and skin retouching apps have had on my experiences as a Wedding and Prom Makeup Artist.


Pink hair, pastel makeup and balloon
“Never ask a girl with winged eyeliner why she’s late.”

Isn't it fascinating how filtering and skin retouching apps have become such game-changers in the digital world? I mean, we've always known about the magic of photo editing in magazines, but now it's like everyone's got their own personal editing suite in their pocket!

Okay, I'll admit, I might be a bit old-fashioned in this regard, but I can't help but feel a bit puzzled seeing young, beautiful women and girls filter their images to impossible perfection. It's like they're creating this idealized version of themselves, and I'm still trying to wrap my head around it!

I've had my fair share of surprises when clients show me their makeup inspiration images for trials. You know, those images that are so heavily filtered that achieving the same look in real life feels like trying to perform a magic trick without a wand!

I'll confess, there was a time when I questioned my own skills. Seeing younger generations rocking flawless makeup had me wondering what their secret was. Perfect eyeliner, flawless skin — it all seemed too good to be true! But then it hit me: filters and retouching were the real currency behind the scenes.




Oh and while I'm here, let's talk about the term "natural" in makeup. I love creating a natural look, but sometimes the images clients show me are anything but natural. I mean we're talking - heavy foundation, thick and full false lashes and unnecessary contouring that really should only be used on a film or theater set. Talk about a misunderstanding!


But hey, I'm all for embracing the freedom of makeup! There's nothing quite like experimenting with different looks and feeling fabulous while doing it. (As a teenager I did that, but luckily there is no real evidence to back that up)

However, when it comes to Wedding Makeup, I believe in keeping things classic, natural and traditional. Fashion Makeup for Weddings have a terrible habit of looking dated pretty fast as trends change.

So, while filters may be here to stay, let's remember that they don't always reflect reality. Trust me, I'm all about making you look and feel amazing on your Wedding Day or Prom Day, but I can't work miracles!

And if you're ever in doubt about what makeup style to go for, don't hesitate to ask for recommendations from friends or trusted sources. After all, we're here to bring your vision to life, but a little guidance never hurts!

Let's keep it real and remember that true beauty shines from within, filters or no filters!


Let me know your thoughts on this.



Highly filtered images
Skin Perfection - unreal beauty standards



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