What Is Tubing Mascara? And Is It Better Than Waterproof for Brides?

Hello makeup and Beauty lovers and welcome to my blog post What is Tubing mascara? Giving you the low down on this popular mascara that will change the way you do your mascara forever. Read on to find out more about this unique mascara and why everyone is jumping on the tubing phenomenon.

Blinc Lash Tubing Mascara: Why I Loved It Years Before Everyone Else Did.

Years ago, I discovered two beauty products I simply had to have: Blinc’s heated lash curler and their revolutionary Lash Tubing Mascara. I loved the mascara so much, I kept it just for myself — instead of adding it to my bridal makeup kit. Little did I know, this product would quietly revolutionize the mascara world years before the rest of the industry caught on.

My First Encounter With Blinc The First Ever Tubing Mascara.

Back in the early 2010s, Blinc launched something truly unique:

• The first heated lash curler, perfect for creating a long-lasting curl without damaging delicate lashes

• The tubing mascara, which coated lashes in tiny “tubes” that resist smudging and flaking

At the time, the mascara cost around £15, and I was hooked. It separated and lengthened lashes like nothing else I’d tried. But for some reason — maybe the cost, maybe the convenience of picking up a mascara at the supermarket near my home — I didn’t repurchase it.

Over the years, it faded from my daily routine… until recently.

Blincs website

All Products – Blinc

The Tubing Mascara Trend Takes Off

Suddenly, tubing mascaras were everywhere, trending on social media as if they were something completely new. But here’s the thing: they’ve been around for years. I had discovered their magic a decade ago.

As a professional makeup artist specialising in Wedding Makeup, it’s exciting to see the beauty industry finally catching up. These mascaras are perfect for brides, photoshoots, and anyone who wants long-lasting, smudge-proof lashes.

Why I Still Recommend Tubing Mascara Today

Tubing mascara works differently from regular formulas:

• It coats each lash in a flexible tube, giving length and definition

• It’s smudge-proof and waterproof, perfect for weddings or long days

• It removes easily with warm water, reducing lash damage

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For brides, this is a game-changer. Your makeup stays flawless through emotional vows, celebrations, and photos.

Who Should Choose Tubing Mascara?

• Sensitive eyes

• Mature skin

• Oily lids

• Hooded Eyes

• Emotional brides

My Favourite Tubing Mascaras You Can Try

If you want to try tubing mascara today, here are some I'm trying out myself at the moment

1. Blinc Lash Mascara – the original I fell in love with

2. [Boots Tubing Mascara] – great high-street alternative

3. Barry M - Its a Wrap - a decent formula with a unique shaped brush

4. MyCo Tubing mascara - Something from Superdrug

5. Elf XTND - tubing mascara - a great budget option

6. Revolution Wrap Lash mascara - Fancy packaging

You can find out how I got on here

6 Tubing Mascaras for Brides That Actually Stay All Day – Bridal Edition

Pro Tips for Using Tubing Mascara

• Apply from base to tip, wiggling slightly to coat each lash

• Layer carefully — two thin coats usually work best

• Remove with warm water and gentle pressure, no harsh rubbing

Final Thoughts

Tubing mascara isn’t new, but it’s finally getting the recognition it deserves. Years ago, I discovered its magic and kept it just for myself. Now, I recommend it to all my brides and clients who want long-lasting, beautiful lashes without the stress of smudges or flakes.

If you haven’t tried a tubing mascara yet, now is the perfect time. Your lashes (and your bridal photos) will thank you..